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Marketing automation takes care of the behind-the-scenes work so you can focus on bigger picture. It can handle everything from sending out emails and social media posts to tracking engagement and gathering valuable data about your audience.

And just like a well-tuned instrument, automation can help you hit all the right notes. By personalizing your messaging and delivering it at the right time, you can increase engagement and ultimately drive more sales.

But automation isn’t just about making your life easier – it can also help you grow your fanbase and reach new heights. With features like lead scoring and nurturing, you can identify the most promising prospects and guide them through the sales funnel. And by analyzing data and measuring the success of your campaigns, you can fine-tune your strategy for even better results.

Marketing automation is the secret weapon you need to take your sales and communication efforts to the next level. Just like a well-timed pyrotechnic display, automation can help you shine and leave a lasting impression on your audience.

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Marketing automation and business automation are like the roadies of the live music industry. They take care of the logistics and behind-the-scenes details, so you can focus on what you do best – putting on a killer show! With an all-in-one CRM, sales and marketing automation platform you can say goodbye to the stress and hello to the stage by letting it handle your text and email marketing campaigns, social media marketing mangagement, review requests, web development and more!

Think of marketing automation like your personal hype man. They know exactly what your fans want, when they want it, and how they want it. From email campaigns to social media management, automation has got you covered. It’s like having someone in the crowd cheering you on – except this time, they’re making sure you get paid.

But it’s not just about the money. Marketing automation can help you connect with your fans on a deeper level. By analyzing data and understanding your audience’s behavior, you can create personalized and targeted campaigns that resonate with them. It’s like playing a song that speaks to their souls – they’ll be singing along for days!

Business automation is like the sound engineer of your live show. They make sure everything runs smoothly, from booking gigs to managing your finances. It’s all about streamlining your processes, managing your resources, and optimizing your operations. With automation, you can focus on the music while they take care of the rest.

And let’s not forget about reputation management – the security personnel or bodyguard of the live music industry. Your reputation is everything, and one bad review can be like a rowdy fan in the front row. But with automation, you can keep track of your online reputation, respond to reviews and comments, and keep your fans happy and loyal. So, it’s time to turn up the volume and join the automation revolution! You can be the rockstar of the show without breaking a sweat.

As the great Freddie Mercury once said, “The show must go on!” – and with automation, it always will.

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Technology can be used in various ways, one of which “supposedly” helps artists is automated social engagement programs. Through the use of bots and algorithms, digital marketing companies can offer artists instant “fan likes” or “followers” by the thousands, or if they can afford it, the numbers can even reach millions. These automated bots can also stream the artists’ music through different platforms and depending on the package, hits and plays reach thousands. Looking at the numbers, anyone will be tempted to purchase such packages and boost popularity by leaps and bounds. After all, isn’t it every musician’s dream to be heard and be deemed worthy of an audience?

Disadvantages of Preset Guaranteed Packages: Purchasing preset packages that guarantee likes, plays, and social engagements are indeed fuss-free for artists: no need to pay for digital marketing agencies and still gain instant popularity. While these packages can indeed look inexpensive and sustainable in the long run, this will lack the genuine interaction between an artist and a fan. The number of streams you see will not come from real people or people who are truly interested in your music, and these are not people who will become fans or listen to more of your music and content. Basically, if your engagements and results are forced, it’s unlikely to be shared organically or gain traction. Really, you didn’t reach anyone at all, especially those who would relate to your music or brand message.

Another disadvantage of preset packages is that some social media platforms periodically clean up fake accounts and this might affect these preset packages since mere bots are behind them. You might suddenly find the number of “likes and followers” are cut in half, and this is not what you want as an artist’s trying to grow organically, it’s the exact opposite.

The only way to grow as an artist’s is through organic marketing. Organic marketing packages and strategies tailored to your goals and audience will get real people to interact, view content, like and follow social media pages, as well as share content published to reputable third-party sources. It’s important to develop a marketing campaign which focuses on genuine results without the need for preset packages. While organic marketing is nowhere near the speed of gaining instant numbers, you can be sure that your music is heard, and in turn, appreciated.

Take advantage of organic music marketing, social media and the power of digital marketing the way our marketing division utilizes them to your professional advantage and success.

It’s important to intelligently harness the power of the internet by utilizing SEO marketing, even on a psychological level, to attract real people who will be interested in your music and content. These are the same people who will be excited to share your music and content, and this is what generates an organic following – no fake numbers, no fake likes, only real growth and publicity. We find it important to run pilot campaign, and test algorithms to study the trends and data which come from your viewers and listeners, and we use this to launch additional campaigns that will help increase the volume and amplify your music.

As an artist, wouldn’t it be a better option to reach real people genuinely interested in your music? After all, this is the essence of being an artist – to be heard, to be appreciated, to be transcendent…

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While other artists claim they have lived the streets, Blacc Cuzz has lived it. While other artists rap about the trials and tribulations that come with the hustle for respect and money, Blacc Cuzz has overcome that.

Blacc Cuzz didn’t always dream of becoming a big name in the rap game. It started with him investing his hard-earned cash into another local artist by starting his own record label Dream Big Empire. Over time it became apparent that it wasn’t to be though and when considering what was lacking in his current roster of talent, he realized that he had everything that they lacked. Not the hero they deserved, but the one they needed.

Now, Blacc Cuzz is building on his skills as both a rapper and a CEO who is completely independent and able to produce the music that he wants to hear. He has no label heads telling him what to say and how to act and so he is blessed with an authenticity and honesty that is shockingly lacking in the rest of the industry. This is trap rap made for trap heads with booming beats and interesting twists on the cliché and standards utilized by those of lesser skill.

His debut album ‘Stretch It’ is a statement of intent. It gives Blacc Cuzz the chance to display his range and versatility and he stretches himself admirably over each and every track. From the moment ‘Intro’ gets into full swing you can tell this isn’t just more of the same and you’re treated to some riffs and bars that push the boundaries of the expected and serve up something a fair bit more substantial in both content and delivery.

Blacc Cuzz is the new voice of the streets, but not to make album sales, or to make more money, he wants to tell his story and inspire the next generation. These songs are about motivation and making something good of yourself no matter where you come from. Whether you’re working a 9 to 5 or stuck on the streets yourself, if Blacc can do it, he’s sure you can do it too.

With two bullets lodged in his lung, two brothers lost to life, and a criminal record behind him, Blacc is living testament with a story to tell. But instead of looking back, he’s busy looking forward and that’s what makes him such an inspiring figure.

—————————————

BLACC CUZZ | Visit Website

ARTIST CONTACT:

Shawna Reed

Dream Big Empire

Address: 529 Fifth Ave, New York, NY 10017

Email: Shawna@DreamBigEmpire.com

Phone: 678-861-0549

Website: https://www.blacccuzzdbe.com/

YouTube Channel: https://youtu.be/KNrRSImCANI

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YouTube was acquired by Google in 2006, making it the second-largest acquisition by Google. As a result, Google and YouTube advertisements are managed on the same Google Ads platform, and there are several ways to leverage these two platforms to maximize our campaign performance.

If you’re an artist looking to increase your awareness, YouTube is a great place to start. There are several goals you can achieve with YouTube and many ways to use the platform to ensure you get the most out of your budget. One of your main goals for YouTube Ad campaign should be to send visitors to your website and social media channels.

It’s also important to add links to your channel and videos. You will get clicks and better results by delivering quality videos and unique content. If you’re an artist, YouTube is a fantastic platform to introduce your new artist channel and amplify your brand message.

The most common question we hear is, “How do we increase engagements?” The answer will vary depending on your capabilities, what you are willing to do yourself, available time, and if you are running other marketing initiatives in parallel.

Engage Back To Get Engagements

If you want to be proactive and increase engagements on your own, you will need to engage back with your audience. We say need, but engaging with your visitors should really want. You should want to engage with your audience on a personal level.

The communication with your audience should be a two-way conversation, versus a passive viewing experience. If feedback and engagements is what you are looking for, you will need to let them know you’re listening. By doing this, you should notice a difference. This will also help you draw in more positive feedback so in the long run it will dilute the negative comments.

Not engaging with your audience and expecting them to leave feedback is the same as asking a stranger to come into your home to have a conversation, but you decide to walk into the other room and binge watch Netflix.

The stranger is more likely to leave the house, rather then spending any kind of effort to try and get your to communicate. The first step is letting the audience know you are actually active and communicating, otherwise why would they engage if they are not even sure you will engage back?

Here Are A Few Tips To Increase Engagements On YouTube:

1. Ask Your Audience to Comment: At the beginning of your video ask your visitors to leave feedback and comments below. You can also mention this in the description area below your video. You might be surprised at the increase of engagements.

2. Commenting: Reply to as many people as possible and sometimes people will reply back, and even subscribe. Commenting lets your visitors know you are listening. Give them a reason to be a returning visitor. The more subscribers and returning visitors, the better chance you will increase your video share engagements. This will be conducive to your goals and organic marketing strategy. Eventually, this helps create a community and eventually monetize your channel.

3. Ask the Audience Questions: Make it easy for the audience to answer your questions, opposed to them leaving because they didn’t want to put the effort into formulating a question or what they want to say. If you ask a question, they can respond. You can always reply back later.

4. Brand Message Or Backstory: At the beginning of each video, you can talk about anything, even your life growing up. It can be in chapters as you create new videos. It can be about the struggles or mistakes you’ve made. It can be educational, inspirational or even beneficial tips.

Do you have a compelling brand message? If you do, keep the story consistent with your brand message. Always stay focused and on course.

5. Highlight Comments Or Questions:  Highlight your visitor’s comments or questions from previous videos and insert them into your new video releases. This lets visitors know you are listening and you care.

Next, you can post the new video link on your old video page in the comment section so those who engaged or subscribed will see it. This will also inform your commentators that you are addressing comments and questions from a select few, at the end of the new video.

More Ways To Reach Engagement Goals

Blog Outreach and Press Releases will contain hyperlinks. You can use these hyperlinks to lead traffic back to your specific YouTube video. This will help you reach your goal for more engagements for videos you are currently focusing on.

It is also important to evaluate other promotions from your other social media platforms. It’s possible to look at how much traffic will lead from the social media platform, back to the YouTube channel once viewers click the links.

In addition, it would be advantageous to shift focus to your other social promotions. For example, towards your new activities on YouTube. This will always depend on alternative campaigns you’re running alongside YouTube and your overall goals. Strategies are formulated around goals.

There are many ways to increase engagements for your YouTube Ad campaigns. However, improving engagements is not something that can be forced, it should evolve organically and mature over-time. Then it should be nurtured.

This will help you create the community and organic marketing strategy you are striving for.

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To achieve this, you should implement effective marketing strategies whether you are promoting a one-time or seasonal event. Just like any music or artist promotion, start with upfront planning and goal setting. Focus on a few clear and concise goals then eliminate the goals that are either out of budget, unrealistic or both. Once you have your goals you can begin formulating your bold and brilliant strategies that will help you get closer to these goals.

Ticket Marketing for One-time Events

Find Local Partners

Partners in surrounding areas can help boost ticket sales to your event. Don’t just stop at having these partners selling your tickets at their locations. Rather, go one step further by incorporating them into your marketing strategy for your event. You could do this by publicizing your partners and offering discounts to those who purchase tickets from them.

When choosing the right partners, it helps to go with establishments that are most related to the theme behind your event. This is great for getting online leads and ticket sales prior to the show and later your leads can be re-marketed to convert into buyers. All of this, coupled with inspirational marketing and sales copy could double your ticket sales very quickly.

Marketing Copy & Value Proposition

This is an industry with mixed genre interest, countless shows and endless noise, so it’s important to provide a very strong value proposition with marketing copy and promises you can deliver.

You have to identify your audience and place yourself in their shoes. Why would someone want to go to your show? What value will your show provide vs another show they plan to spend their money on? If you know your audience, you can truly hone in on their touch points. If you can deliver what you promise in your promotions and have an actionable ticket page, it will help you keep their attention, especially the attention of the millennial’s.

If you begin your promotions early enough and use proper tracking, you can reach the same exact audience who visited your promotion previously. These are people who showed an interest in your promotion already, but they might have been distracted during their visit. It could have been while they were reading or even worse, checking out. You can record these actions and later send a tailored message depending on where and when they exit a website page.

Start a Contest or Challenge

Contests can be a great way to create buzz and draw attention to your event. An important step to take note of is to make sure it remains relative to the event. This is done by offering a prize or reward to a few winners. To enter the contest, they have to perform a ridiculously easy task with their social media accounts. An example of a good reward is free or discounted tickets. The more people partake in and share info on this contest, the more popular your upcoming event becomes.

Talk About Your Event in Your Local Online Communities

Forums such as those offered by sites like Reddit can be a great place to market your event. People incorrectly assume that once you market on these sites, the community will remove what you submit. Fortunately, all you need to do is to make sure that your post doesn’t sound too much like a sales pitch and it remains relevant.

You can get the services of a digital marketing company to create content that meet the guidelines of your chosen community. You can check if your local environment or city has a subreddit to take advantage of. It will be a good place to inform people about an event that is happening around them.

Promotions for Seasonal Shows

Contact Previous Attendees

This applies to events that are recurring and are held annually, monthly or in an established period. It involves creating and utilizing a mailing list of those that have attended your events in the past. This can be done via expert email marketing, which firstly talks about the past event before informing them about the next one without coming across as too invasive.

Create Useful Online Content

Start creating posts that are tailored to readers in your specific locality and share on your website and social media platforms. We also see a lot of display ads for more vibrant and colorful shows. If your show is visually pleasing to the audience, try to gather video footage and use it in your ad creatives.  It will generate more engagement, shares, likes and even increase the volume and rate at which people tag others. Soon, this evolves into a snowball effect and becomes organic by generating more exposure at no additional cost.

Yes, SEO and content marketing seem like an obvious choice when seeking ways to sell more tickets overtime. Some believe that organic marketing services are served up like any other service. “All SEO and organic marketing is the same” is a very common misconception that is very dangerous to a business owner and their investment. To create an effective marketing campaign, it will take more than just experience and know-how. It takes years of relationship building, resources, online partnerships, content strategy and a very good sense of direction. Your content plan must be helpful to your readers and you must develop content that will hit their touch points.

You share because you want people to read and enjoy what you have just read, and you want to be first to share it. Your content needs to be so good that the reader actually feels so special reading it and believe they are first to read it, so they are inclined to share it quickly, sometimes without even finishing it. If your content is unique and delivered to the right people then you are off to a good start.

When its comes to organic marketing, you have to be smart and honed in on your keyword choices. Your keywords and relevant content are the foundation that supports your organic campaign. Choosing the best keywords for your business will drive more business opportunities and increase your bottom line. You may also want to consider a tri-fold marketing approach using Search Engine Optimization, Content Marketing and Social Media. These three solutions working together will help your organic efforts.

Google will find your online asset more attractive and increase your sites visibility. In return, your organic traffic will boost and your site will drive more qualified visitors to your site. Google is the best at providing people what they want to know and getting them where they need to be. This is why they have 93% market share. So, if you have hundreds of thousands of visitors being driven to your site organically and you are not selling out shows, then you might want to reconsider your keywords, strategy and direction.

Get more specific with your keywords because people are also becoming more specific in their searches. Have a killer organic strategy so you drive traffic from your keyword focuses and variations of your keywords focuses. (peripheral keywords)

Eventually, the goal is to wean off paid-ads and earn more organic traffic each quarter, while funding the same flat rate marketing cost. It’s the marketing art of leveraging solutions. Focusing on the short-term while investing in the long-term. Once your long-term campaign matures, you end up spending less and getting more…A lot more.

Stay Relevant to the Attention Deficit Generation

Simply put, this generation is all over the place and they have several social accounts that send countless updates to their notification feeds. If the content you served up to them is not as good as the next headline that appears in their notification feed, then you’ve already lost them.

So, what do you do when there is so much noise online? You should keep your audience focused by keeping your content relevant, consistent, scheduled and up-to-date. You hear everyone write and talk about content, but no one wants to explain the psychology behind it – Why it works, how it’s helpful and how it effective it can be if used correctly.

In conclusion, while some of the above tips are easier to carry out than others, they could greatly increase your ticket sales. Take note of the ones that best suit your budget and strategy, then sit back and watch your show sell out.

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